For the uninitiated, doodles may appear as scribblings by toddlers. But did you know it’s a great way to break the one-dimensional monotony of food photographs and catch the attention of the reader? "Food photography is often visually simpler to understand, but illustrations can portray things that a photo cannot. It can offer a new perspective on any subject" says Rushina Munshaw Ghildiyal, culinary expert, writer and consultant.
At the Culinary Chroniclers Conclave, Godrej Nature’s Basket presented a masterclass on How to work with food doodles. “Doodle is different from photography and can be used as a storyboard” said Rushina who conducted the masterclass. Here are a few tips for all those interested in foodles:
Food illustration is an artist's depiction – it’s not something that can be captured with a camera lens. It's an artist’s job to make a dish look extraordinary, inspiring, appetizing and breathe life into everyday dishes. The masala dabba, the patila is quintessentially Indian which add a uniqueness of an Indian kitchen.
Speaking on the Tomatoes foodle, Rushina says, “Bright and fresh colours, lots of movement and playing with texture, light and composition of the foodle determine how the eye travels over an image and how well the image will turn out. And unlike pictures, here, the artist can take liberties! While you might be hesitant to use artificial colouring on real food, your tomatoes can be bright red! Your icing can be perfect!”
A good question to ask is "Why is this a foodle and not a photograph?" Food illustration is most exciting when you can see a unique signature of the artist coming through; it has to have character that a photograph could never capture. It's challenging to create interesting drawings of everyday food items, but in a way it is like creative cooking – it's about creating something exciting out of the ordinary!
Think you can give foodling a shot? Share your foodles with us in the comments below.